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Brands on the Social Web: Creating Mind Share Through Social Media
Isman Tanuri works for a software giant on a typical day. However, his heart goes to helping businesses in Singapore understand and better connect with their customers through the social web. He blogs...
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Top 25 Facebook Pages For 2009
To honor brands that took the lead in creating presence on Facebook, The Big Money (TBM) came up with its list of the top 50 best Facebook pages. There is no definitive or quantifiable way to measure...
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Top 10 Most Talked About Brands In 2009
According to Zeta Interactive, the most talked about brand in 2009 is Microsoft. While Twitter might suggest otherwise, the aggregated online buzz (blogs, message boards and online communities) doesn’t...
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50 Most Admired Brands In The World
To be a brand that is valued by customers is tough, but to be admired by other businesses? Now, that’s a real feat. Fortune‘s annual comprehensive Most Admired Companies survey this year shows that...
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We Trust Brands On Social Networks Almost As Much As We Trust Peers
Joining a social network has helped brands forge a closer and more personal relationship with consumers. By speaking directly to them, consumers feel that they can finally have a two-way communication...
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Reasons people ‘Unfollow’ Brands on Twitter
Did you know more than 50% users on Twitter unfollow a brand on Twitter because of boring or repetitive tweets? A study titled “The Social Breakup” conducted by ExactTarget and CoTweet revealed...
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Taobao Teams Up With Apple, Gucci To Remove Counterfeit Products
China’s leading retail website – Taobao has joined hands with some of the world’s best known brands on a sting operation to remove the sales of counterfeit products from the e-commerce website. A...
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Jiepang CEO, David Liu, Talks Check-Ins and Strategy [INTERVIEW]
Jiepang.com launched in May of 2010, and within a month was already gaining traction, as quite a number of China’s smartphone-toting youngsters jumped at the chance to ‘check-in’ and ‘shout-out’ –...
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For Brands on Twitter, Quizzes Win New Followers
Indonesians are very talkative on Twitter. According to SalingSaling, a social media metrics company, their tweets reach 15% of the world’s population, ranking just below Brazil (27%) and America...
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Sina Weibo Rewards Its Tweeters with Badges
Today Sina rolled out badges as ‘achievement awards’ for users on its Weibo microblogging platform. The badges can be deliberately – or coincidentally – attained by doing something or following someone...
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Get The Right Influencer to Boost Your Brand on Social Media
There are lots of celebrity and public figures on social media platforms such as Twitter. They gain thousands of followers, and brands are keen to get them as their spokesperson. But just because...
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Sina Weibo Rolls Out Redesign – But Just for Brands So Far
Sina Weibo, China’s most popular microblogging service, has started to roll out a redesign of its site – so far only to some brands – that sees it evolve yet further beyond its Twitter-like...
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Rakuten China Launches a Group Buy Portal, With 50 Big-Name Brands
Rakuten China, a joint venture between Baidu and the Japanese e-commerce giant, has today rolled out a brand-oriented group shopping portal. The new group buy mall – take a look here – features deals...
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NeochaEDGE: Where Chinese Modern Art, Brands, and Social Media Meet [INTERVIEW]
NeochaEDGE is a unique, Shanghai-based web firm that intersects modern art and design in China, global brands, and social media. It’s primarily a creative agency and a production house that hooks up...
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Sina Launches Luxury E-Commerce Store, Packed with Designer Brands
Sina, best known for its wildly popular Weibo microblog, has today launched a designer brand-oriented B2C e-commerce site, called Sina Luxury. Sina’s Luxury store – take a look here – carries brands...
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Xiaomi Phone is a 1.5 GHz Dual-Core Beast – But Can It Compete?
Engagdet goes hands-on with the Xiaomi phone at its launch event. After some tantalizing tasters last month, Xiaomi’s Android-powered phone launched yesterday at an event in Beijing. Xiaomi CEO Lei Jun...
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Chinese Start-Up Gezbox Wants You to Show Off Your Stuff
Gezbox is a stylish Chinese social network that centres around sharing images of the stuff that you own – gadgets, brand-name clothes and shoes, etc. – and connecting with people in brand-oriented...
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Social Media Engagement in China: Top 20 Luxury Brands
A new annual report from the L2ThinkTank has been released today, giving insights into which big-name luxury brands are best engaging with Chinese consumers in 2011. The researchers dub it a “China...
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GaoJie Arrives Fashionably Late to the Luxury E-Commerce Party
China has yet another brand-specialist luxury e-commerce site, with the launch of the ‘High Street’ site at GaoJie.com today. It brings brands such as Coach, Guess, and Miss Sixty to Chinese online...
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Baidu International Launches, Aimed at Global Brands
[Update: A Baidu International rep called us to clarify the launch. We were told that Baidu International is a partnership between China Search International and Baidu. It is set up to help...
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